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Publicity Package for Best of Interop Finalists

If you are selected as a 2010 Best of Interop finalist, there are many customizable PR opportunities available to increase exposure and create buzz around the prestigious Best of Interop nomination. The Interop PR team will work with the finalists on the below publicity package offerings, supplementing the finalists own PR plan:

• Each finalist will be provided a press release template for completion and distribution by their company.
• Twitter activity from Interop PR, Sales and Event Twitter handles to increase social media exposure of the finalists to Interop media, attendees and followers.
• Facebook Interop wall post.
• Best of Interop finalist mention in event marketing email distributed prior to event.
• Press release issued on site at Interop to highlight the Best of Interop winner and reference each finalist. Includes company URL for increased website traffic. Distributed by UBM TechWeb over PR Newswire, and to Interop media list.
• Media outreach conducted by Interop PR team around Best of Interop winner and finalists.
• 2010 Best of Interop finalist and winner logos will be e-mailed to your company’s award submission contact. If you did not receive a logo or have questions regarding usage around the award logo, please contact Sherbrooke Balser at .

For questions regarding the publicity package, please contact Joylyn Tanner at .